WOMEN'S BEAUTY AROUND THE WORLD
A culture of proximity in 163 countries... In 2001, Lancôme polled over 40,000 women worldwide to understand and analyse their expectations, habits and opinions regarding beauty products. The objective? To refine our vision and knowledge of women's perceptions in order to provide higher performance products. Thus, the formulas are tested on several continents and the textures come in different forms adapted to the climate, skin type and needs of women all over the world.
SCIENCE AND TECHNOLOGY OF THE SKIN
How do women experience the transformation of their face over time? What are the skin reactions of "stressed skin"? What impact does one's lifestyle have on the skin? What key factors need to be regulated to prevent sun damage? Minute clinical examinations, biophysical measurements, the analysis of profound disorders by histology, molecular biology - all make it possible to closely target the mechanisms that Lancôme experts can act on.
AGEING
Micro-relief, number and depth of wrinkles, pigmentation marks and changing facial contours. These clinical signs have been observed and measured for over twenty years to give us a very clear picture of how ageing works. And the pinnacle of this scientific adventure: ABSOLUE skincare.
NEUROSENSITIVITY
In-depth study of neuro-mediators released in the skin has allowed Lancôme to better understand the primary role played by substance P in the "stressed skin" phenomenon. The patented Acticalm™ complex in the HYDRA ZEN skincare product is based on the discovery of an active ingredient that neutralises the effects of substance P (in vitro tests).