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Exactly Why You Need to Include a Face Serum in Your Beauty Routine

Think you can get by without a good face serum? Here’s why the magical fluids should be the true VIPs in your daily skincare routine.

advanced genifique yeux texture

Of all of the skin care products in your skincare routine, face serums are often neglected. Maybe it’s that most other skincare steps are easier to understand. You wash your face and it’s immediately clean; applying a face moisturizer makes your skin feel instantly less dry. Still even if the reasoning behind applying skin serums is less known, these face care products truly come with major skin benefits. Think of face serums as one of the more rewarding steps in your beauty routine (you can even layer them for added results). Stay patient and loyal—applying your serum twice a day — and you will be grateful later on.

Want to learn more about why you may want to reach for a new serum? Below, we break down some of the top reasons to include a face serum in your skincare routine.

Face serums are ultra-lightweight and absorb quickly.

The idea of adding another step to a seemingly complete skincare routine can be overwhelming, especially if your skin is on the oilier side. Will a face serum make your face feel tacky? Clog your pores? Leave your skin looking greasy by 3pm? The quick answer is: No! Face serums have a watery, lightweight texture that absorbs almost instantly into the skin.

Because our facial serums absorb quickly, they don’t add any extra time to your routine, either. Just apply, wait a few seconds, and then move onto your next important step: a face moisturizer.

You can layer or alternate your face serum for customized results.

There are no rules against how many face serums you can add to your daily beauty routine, and you can stack two or more formulas to get the results you’re looking for. (Just make sure the ingredients are compatible; your beauty advisor can help you pick a routine that has complementary face care products.) First things first: no matter your skin concerns, we recommend the facial serum Advanced Génifique to anyone who wants to take better care of his or her skin. Why? You know that feeling when you wake up after a full night’s sleep and your skin still doesn’t look refreshed? Advanced Génifique Serum adds luminosity and the lit-from-within glow that begins to fade with the very first signs of skin aging. And it gets the job done quicker than many alternatives: women claimed their skin looked considerably more rejuvenated in just seven days of using the Little Black Bottle, and the results only get better from there.

Choose your next face serum based on your particular skin concerns. If your skin is going through a period of sensitivity, swap out your usual Advanced Génifique for Advanced Génifique Sensitive, a serum for sensitive skin which is ideal at nighttime. It has a dual concentrate enriched with soothing probiotic extracts and pure antioxidants like Vitamin E and ferulic acid to protect your skin against daily aggressors. If you’re more concerned about wrinkles, loss of firmness, and hyperpigmentation, use the face serum Rénergie Multi-Lift Ultra Full Spectrum Anti-Aging fluid. If your skin is dull, try Absolue Revitalizing Oleo-Serum it has a mixture of nourishing camellia, lemon, and Babassu oil to make skin look immediately fresh, radiant and renewed.

Face serums are multitaskers.

It’s rational to think that one face care product equals a single result. But each of Lancôme’s facial serums are formulated with different active ingredients to offer a number of different benefits. Take, for example, the options mentioned above. The hydrating serum Rénergie Multi-Lift Ultra Full Spectrum Anti-Aging fluid not only treats wrinkles and sagging—it also helps with dark spots. Meanwhile, the anti-aging serum Absolue L'Extrait Elixir Concentrate—one of our most luxurious formulas— is boosted with rose extract to treat all signs of aging, making skin smoother, firmer, more radiant, and moisturized. Absolue Revitalizing Oleo-Serum contains rose extract and native cells, too. So in addition to nourishing and adding radiance with natural oils, it helps regenerate your skin so that it looks and feels just a little bit younger.

Our serums for sensitive skin.

Think your sensitive skin can only handle the most basic skincare? Good news: whenever Lancôme tests a new beauty product, a minimum of 50% of the participants has sensitive skin. Even if your skin is on the reactive side, Lancôme offers you serums for sensitive skin so that you no longer have to worry about face care products irritating your skin

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