Main content
Serums
Serums

At Lancôme, every beauty ritual begins with Advanced Génifique, our Youth Activating Serum. From the first drop, skin looks smoother, more luminous and more youthful. Get healthy, glowing skin with Lancôme's anti aging serum, brightening serum and whitening serum. For very woman, every age, every skin type.

Serums
(21 products)
(21 products)
Advanced Genifique Youth Activating Serum
Discover

New best seller selling fast

Advanced Génifique Youth Activating Serum

Our #1 Anti-Aging Serum with 7 prebiotic & probiotic extracts and hyaluronic acid

$ 99.00
TONIQUE + GENIFIQUE ROUTINE XL DUO
Discover

GIFT SET

GENIFIQUE FULL ROUTINE XL SET
Discover

GIFT SET

GENIFIQUE & RENERGIE MULTI ACTION DUO XL
Discover

GIFT SET

GENIFIQUE FULL ROUTINE DISCOVERY SET
Discover

GIFT SET

TONIQUE + GENIFIQUE ROUTINE DISCOVERY DUO
Discover

GIFT SET

What is face serum?
A face serum is a concentrated, lightweight, and purified hydrator that targets specific needs your skin may have. The proportion of ingredients is more concentrated, so these hydrating serums penetrate deeper into the skin, offering higher doses of benefits. Lancôme has a selection of serums for all your skincare needs. Brightening serums like Absolue Oléo-Serum will regenerate your skin’s radiance, while an anti-aging serum like Advanced Génefique, suitable for all ages, will improve skin’s elasticity, firmness, fine lines, and clarity. This product also comes in an eye serum, specifically targeting the sensitive skin and fine lines around the eyes. Another of Lancôme’s best anti-aging serum to correct pores and wrinkles is the iconic Visionnaire Advanced Skin Corrector.

How to apply face serum correctly?
Integrating a serum in your skincare routine is simple. After cleansing your skin, apply the skin serum onto your face and neck area. Use your fingertips to apply gently in an outwards motion. Around your eye area, use an eye serum with your ring finger for a lighter application around the sensitive skin contouring your eyes. Do this prior to using a face moisturizer. A face serum can be used two times a day, in the morning and at night.

What does eye serum do?
Eye serums are used to hydrate the sensitive eye area, correcting fine lines, wrinkles, crow’s feet, and dark circles. While concealers and primers act as a short-term solution to hide these skin concerns, eye serums can help correct these. Lancôme’s Advanced Génifique Yeux Light-Pearl is a great eye serum that will visibly reduce signs of aging, giving a brighter and more youthful appearance around the eye area. Unsure about when to incorporate serums into your skincare routine? Visit our Beauty Magazine to find out the do’s and dont’s of serums!

How to use face serum with moisturizer?
Your face serum and your moisturizer are two different products with their own benefits and uses. The most important tip when it comes to how to use face serum is activating the serum properly before use. First, cleanse your face to remove any oils and pollutants from your skin. Take 1-2 pumps of your wrinkle serum into your hands, and massage the product into your palms. Then apply the product to your face, either in patting or light circling motions. This helps your skin absorb your product. Pat until the serum is fully distributed and wait a few minutes for your wrinkle serum to fully absorb. During this time, you can also apply any eye creams or other lightweight skincare products. The best skin serum to pair with your moisturizer is one from the same skincare line, since they are formulated to work together. For instance, you can pair the Rénergie Lift Multi-Action Reviva-Concentrate face serum, with its moisturizer counterpart, the Rénergie Lift Multi-Action Crème Légère. Moisturizers tend to be thicker than serums, so gently apply your moisturizer to avoid disrupting the serum underneath.

Applying a skin brightening serum is the same as applying wrinkle serum. The only difference with a skin brightening serum is that you should only use it during the evening, and wear SPF the next day. This is because your brightening serum may contain ingredients that make you more sensitive to UV light. However, when your brightening serum is used properly, you will begin to see your skin even and dull spots lighten. If you want the best skin serum results, you can even alternate serums, by using a wrinkle serum for the day and then a brightening serum at night. An effective way of getting your daily SPF coverage is by using a day cream with SPF already inside, like the Rénergie Lift Multi Action.

You may also like

Sign up for Email

ADD MORE BEAUTY TO YOUR INBOX

Get notified first about new Lancome products and continue to enjoy beauty tips, exclusive online offers, luxury samples and much more by subscribing to our newsletter.

Orientation message
For the best experience, please turn your device